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Tapping into the cocktail boom with our new draught concept

batched cocktails

 We're launching our latest innovation, Funkin Premium Batched Draught Cocktails, at Pub18 (stand 21) on 6-7 February at Olympia, London. Coined the No. 1 predicted cocktail trend of 2018 by CGA, draught cocktails are the next natural step for us as it continues to provide our customers with products developed to help grow their business.

Ideal for nightclubs, arenas, outdoor events and high volume pubs and bars, Our Funkin Premium Batched Draught Cocktails include four serves, Pornstar Martini, Piña Colada, Pink Grapefruit Gin Collins and Mojito. All four variants are among the UK’s best-selling and most recognisable cocktails.

The benefits of draught cocktails include consistent and perfectly balanced cocktails that are quick and easy to pour, shorter waiting times for consumers and less strain on bartenders allowing them to more positively engage with clientele.

Our Managing Director, Andrew King says: “This is an exciting launch for Funkin, as we continue to provide customers with products designed to deliver better service as well as great tasting, quality cocktails. This innovation is a smart solution for operators looking to capitalise on the cocktail opportunity.”

Our range of Premium Batched Draught Cocktails are made with the same blending expertise and know-how used to create our fruit pureés, cocktail syrups and pre-batched cocktail mixers.

Funkin Innovation Champion Aiste Valiukaite added: “Having worked in a variety of outlets throughout my career, the draught cocktail concept is one that allows bartenders to serve quality cocktails in a flash, giving them time to engage with the customer and enhance their overall experience. Funkin’s range offers operators the opportunity to serve good quality, great tasting cocktails consistently.”

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